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Nerd Marketing

The Nerd Marketing Ecommerce Podcast is a series of conversations about growing an ecommerce business. It's by CEOs and CMOs for CEOs and CMOs. Ecommerce veterans and 20-year operators Drew Sanocki and Michael Epstein deliver clear, actionable, data-driven strategies.
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Now displaying: 2016
May 14, 2016

The one where Drew talks through how conduct basic segmentation using Google Analytics

May 2, 2016

The one where Drew interviews Emmanuel Eleyae, chief marketerbehind SatinLinedCaps.com about how he grew his $1 million dollarretailer. Links: http://www.satinlinedcaps.com/http://www.ecommercestruggles.com/ Bold apps' upsell appfamebit.com reelio

Apr 29, 2016

The one where Drew interviews Michael Jackness, founder of ColorIt.com about how he grew his $1 million dollar retailer Links: Colorit EcomCrew Klaviyo aftership AdEspresso Gleam.io

Apr 29, 2016

The one where Drew interviews Josh Manley of IronFenceShop.com about the factors that led to his early success

Apr 29, 2016

The one where Drew interviews Sam Gastro, founder of MyGiftCardSupply.com about how he grew his $1 million dollar retailer

Apr 29, 2016

The one where Drew explains the three marketing equations that need to hold true for any growing business, and how to use each.

Apr 29, 2016

In this episode (part 2), Sina and I finish counting what I consider to be the key success factors.

Apr 29, 2016

In this episode my business parter, Sina, and I talk about the personal factors that contributed to our success in growing our online retailer to $1million in revenue.

Apr 29, 2016

The one where Drew talks about the personal factors that contributed to his success in growing his online retailer to $1m in revenue.

Apr 29, 2016

The one where Drew walks through some tripwires and email campaigns that he is using at an 8-figure retailer in order to juice revenue 15%

Apr 29, 2016

The one where Drew walks through a case study showing how to implement a great, easy retention program that you can use at your own retailer

Apr 20, 2016

The one where Drew introduces you to the concept of tripwire marketing and explains why it is a great way to think about your marketing campaigns.

Apr 5, 2016

The one where Drew reviews the prevailing means of customer segmentation and shows why that's basically useless online. He then shows you how you should think about segmenting your customers based on behaviour.

Apr 5, 2016

The one where Drew walks you through a couple great examples of easy-to-implement discount ladders from top retailers. He zeros in on their use in a win-back campaign, but the same approach can be used across abandoned cart campaigns, welcome campaigns -- virtually any form of user activity.

Apr 5, 2016

The one where Drew walks you through a quick and dirty implementation of a discount ladder. If you aren't using this method, you could increase your revenue 10% in under one hour.

Apr 5, 2016

The one where Drew shows you why some retailers spend way too much on promotions and others spend too little. Drew then shows you the "discount ladder" method of driving profits.

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